all resources 404 Adobe Journey Optimizer 2 Customer Data Platforms 4 In the News 16 Life at Clevertouch 35 Marketing Automation 72 Marketing Cloud 16 Martech Analytics 26 Martech Migrations 10 Martech Visionaries 6 Sales Enablement 8 The Martech Spine 9 State of Martech 22 Momentum 3 Eventum 1 Sustainable Martech 2 Love Martech 6 Adobe Marketo 7 Training 1 Events 3 Salesforce Pardot 6 Webinars 16
![[Video] The ROI of Marketing Automation: What to expect and achieve in year 1, year 2 and beyond](https://clever-touch.imgix.net/images/clevertouch-blog-fallback.png?w=470&h=&q=100&&fm=png&fit=crop&crop=edges,faces)
Marketing Automation
[Video] The ROI of Marketing Automation: What to expect and achieve in year 1, year 2 and beyond

Marketing Automation
Driving Collaboration and Adoption of Marketing Automation
![[Video] Adoption & Collaboration: Getting Buy-in for Marketing Transformation](https://clever-touch.imgix.net/images/clevertouch-blog-fallback.png?w=470&h=&q=100&&fm=png&fit=crop&crop=edges,faces)
Marketing Automation
[Video] Adoption & Collaboration: Getting Buy-in for Marketing Transformation
![[Video] How Marketing is Transforming From Your Peer's Perspective](https://clever-touch.imgix.net/images/clevertouch-blog-fallback.png?w=470&h=&q=100&&fm=png&fit=crop&crop=edges,faces)
Marketing Automation
[Video] How Marketing is Transforming From Your Peer's Perspective

Marketing Automation
Sirius Decisions Shakes up The Waterfall

Martech Analytics
Becoming GDPR Compliant: A Technical Marketing Automation Perspective

Marketing Automation
Marketing Automation - A Balance Between Targeted and Wide Reach Campaigns

Marketing Automation
Pardot v Marketo v Eloqua: Who's winning heart and mindshare?
Marketing Automation
Marketo Acquired by Vista Equity Partners – What it Means for the Marketing Automation Market