Salesforce Marketing Cloud Next Consultancy
Design, implement and scale connected, AI-powered marketing experiences with Marketing Cloud Next expertise from Clevertouch.
Expertise and support at every step of your Marketing Cloud Next journey.
Built natively on Salesforce Data 360 (formerly Data Cloud), Marketing Cloud Next enables marketers to activate real-time customer data and deliver connected, personalised experiences across every touchpoint.
Whether you’re ready to transition to Marketing Cloud Next from an existing Salesforce product, or looking to migrate from another Marketing Automation Platform, our Salesforce Marketing Cloud Next implementation and support consultants ensure a seamless platform transition and tailored setup and enablement for your marketing team.
How we help
We support businesses wherever they are in their utilisation and proficiency of Marketing Cloud Next, from first-time implementation to ongoing optimisation and advanced use-case support. Our team of consultants can guide you with expertise on:
- Implementing and configuring Marketing Cloud Next to fit your specific requirements.
- Data modelling and integrating Marketing Cloud Next with the rest of your Martech Spine.
- Marketing Cloud Next platform training and enablement for your team, driving adoption and utilisation.
- Customer journey orchestration, personalisation and marketing automation campaign strategy.
Marketing Cloud Next Partner
Clevertouch Consulting helps enterprise organisations design and implement Marketing Cloud Next as part of a connected Salesforce ecosystem. Our team combines deep Salesforce platform expertise with practical marketing strategy to ensure your implementation delivers real business impact - not just technical capability.
Why partner with Clevertouch:
- Strategic Salesforce Consultancy: We help you define how Marketing Cloud Next fits into your broader Salesforce roadmap - aligning marketing capability with commercial outcomes.
- Data 360 Expertise: Our deep experience with Data Cloud and Salesforce architecture ensures your data foundation is built correctly from day one.
- Enterprise-Grade Implementation and Enablement: We support complex organisations through change, adoption and maturity - helping teams realise value quickly and sustainably.
- Marketers like you enjoy working with us: Our dedicated account and project management teams that work to ensure the successful delivery and outcomes of your project. Our customers rate us highly with consistent NPS scores of 9+.
Trusted consultants for
Marketing Cloud Next & Data 360
At the core of Marketing Cloud Next is Salesforce Data 360 (formerly Data Cloud), which acts as the real-time data engine powering your agentic marketing. Together, these platforms enable:
A unified customer profile built from CRM, digital, behavioural and external data
Real-time audience creation and activation
Powerful agentic AI marketing capabilities through Agentforce
The new era of Agentic Marketing at Salesforce
Marketing Cloud Next has two separate products within its offering: Marketing Cloud Growth and Marketing Cloud Advanced.
Marketing Cloud Growth
Designed for small and medium-sized businesses, Marketing Cloud Growth provides some of the essential tools for campaign management, content creation, segmentation and analytics, whilst leveraging some of the AI and Data 360 functionality.
Marketing Cloud Advanced
With the same functionality as the Growth edition, Marketing Cloud Advanced has an additional tier of features and to unlock better marketing for larger, enterprise organisations - through Agentforce's autonomous AI agents, businesses can reach customers faster, optimise their journeys and deliver better experiences.
Salesforce Marketing Cloud Next Consulting & Implementation
Clevertouch Consulting is a leading martech consultancy with deep expertise in Salesforce Marketing Cloud implementations, integrations and strategic optimisation.
Our team blends technical know-how with practical marketing experience to help enterprise organisations get the most out of their Salesforce investment.
Trust Clevertouch as your Salesforce Marketing Cloud Next consultancy.
Browse our Success Stories
"Clevertouch take our challenges and carry them forward to get to an agreed outcome that supports our objectives."
Unified Customer Profiles with Data Cloud
We help you design and implement a robust Data Cloud foundation that connects CRM, marketing, digital and external data sources - creating trusted, real-time customer profiles ready for activation in Marketing Cloud Next.
Key outcomes:
- ⭕️ Clean, governed identity resolution
- ⭕️ Real-time segmentation and activation
- ⭕️ Scalable data architecture aligned to Customer 360
Connected Journey Orchestration
Marketing Cloud Next enables journey orchestration that extends beyond marketing - connecting engagement across sales, service and commerce interactions.
We help you design journeys:
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⭕️ React to real-time customer behaviour
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⭕️ Align engagement across teams and channels
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⭕️ Deliver consistent, context-aware experiences
AI-Driven Personalisation & Decisioning
By leveraging Salesforce AI and Data Cloud insights, Marketing Cloud Next enables intelligent personalisation at scale. D
Our consultants help you:
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⭕️ Apply AI-driven insights to campaign design
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⭕️ Operationalise next-best actions
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⭕️ Balance automation with governance and control
Platform Integration & Governance
Marketing Cloud Next relies on strong platform design and governance. We ensure your implementation is scalable, secure and aligned to Salesforce best practices.
Your Marketing Cloud Next questions, answered
Marketing Cloud Growth and Advanced are separate products that sit within Marketing Cloud Next - the new generation of Marketing Automation tools within the Salesforce ecosystem.
Growth provides core email, SMS, social and web marketing capability with some basic AI and Data360 functionality, while the Advanced Edition expands on this by offering more powerful Agentic AI capabilities. Advanced offers greater possibilities across engagement scoring, multi-path journey experimentation (A/B/C testing) and richer omni-channel support (two-way SMS/WhatsApp, IoT) - making it ideal for complex, large-scale, data-driven strategies needing deeper personalisation and automation.
Head over to our blog post for more of an overview of Marketing Cloud Next and Agentforce Marketing.
Both editions of Marketing Cloud Next (Growth and Advanced) can be implemented alongside your existing product - so whilst configuring your new platform and training your team on how to utilise it, you can still continue delivering marketing as you normally would.
o, Marketing Cloud Next unlocks a foundational version of Data 360, unlocking core capabilities to activate your data and agentic capabilities for marketing. Out of the box data mapping and simple connectors enable you get started with Data360, fast.
Yes - integration with Salesforce CRM unlocks deeper personalisation, unified identity and more powerful audience insights that boost campaign performance.
Marketing Cloud Advanced sits at the centre of your customer engagement ecosystem, working seamlessly with CRMs, CDPs, analytics tools and other martech components to orchestrate cross-channel experiences.
