Our guiding principles are to ‘Simplify, Connect and Inform’, and starting as a services provider we have evolved to offer world-class SaaS products too.
The Martech Spine™
And because we have been in this space longer than anyone else we innovate and provide new thinking and challenge industry wide assumptions too. For example we don’t believe in the Martech Stack, it is an incoherent mess of jumbled up thinking. Instead we invented the concept of the Martech Spine™, it is clear and coherent and puts some technology above others, and it works.
Clients that implement the Martech Spine™ with us get noted and promoted and when that happens it makes us feel fabulous.
And it works.
Marketers like you really like working with us.
We are proud to work with some truly world class brands.
We have a distinct set of values that we're passionate believers in:
Reputation over revenue
Growth is good
Our employees like their environment too. We are a top 3-star best company and a top 100 company based on employee feedback.
so how do we capture everything we do, and everything we think about in just one word?
it's a word not used enough in business today
but it perfectly encapsulates our culture and our brand.
We Love Martech