Sales and Marketing Alignment
We help you align closer to Sales and help change their perception of Marketing.
We help you understand how prospects flow through your Marketing and Sales funnel to a Customer and beyond.
The Marketing and Sales funnel visualises your customer's journey from an unknown prospect to a loyal customer. Being able to understand this process helps marketers provide a better experience and stay more relevant to their customers.
Senior marketers are analysing the performance of their Marketing and Sales funnel to make improvements to conversion rates. It also helps demonstrate Marketing's impact on the Sales department and revenue too.
Being able to report accurately on your Marketing and Sales funnel enables you to make both departments more efficient and improve results.
Measuring your Sales and Marketing funnel and KPI metrics is difficult, especially when:
You don't know how contacts and information are currently flowing through martech platforms in your business
You're not sure what metrics in your Marketing and Sales funnel you should be analysing
Your process is inefficient and we are unable to spot where the issues are
We provide reports and dashboards on the effectiveness of your Marketing and Sales funnel. This visualisation helps you answer questions such as:
We help you align closer to Sales and help change their perception of Marketing.
We help you build beautiful dashboards and reports to demonstrate Marketing's activity.
We help you attribute your marketing campaigns and programs to revenue.
Contact Clevertouch today to start analysing your Funnel and KPI metrics.