Technical Discovery | Clevertouch

Understand your marketing technology environment

Perhaps you're undertaking a complex marketing technology project or you're simply not getting the best out of your current marketing technology investment.

To move forward and to make improvements you first need to understand your existing marketing technology environment, how platforms are currently integrated and how this aligns to your marketing strategy.

We get it

Taking a deep dive into your existing marketing technology environment isn't easy, and we often hear the following challenges from marketers in this situation...

1

We're not sure about the state of our current marketing technology environment

2

Our Marketing Automation or Marketing Cloud platform have not been deployed or integrated correctly

3

We're undertaking a complex marketing technology project and need to understand our current environment

How we help

We will take a technical deep dive into your existing marketing technology platforms to analyse:

The effectiveness of integration against your Marketing Technology Spine™, data flow and lead management
Data management, structure and compliance
Platform usage and status against best practice in your industry
Capability of reporting and analytics to demonstrate Marketing's impact

We provide a comprehensive report of your current marketing technology landscape and recommendations to make improvements against your current marketing objectives and strategy.