Data Audit
We help you understand the current state and quality of the data in your martech environment.
We help you de-duplicate, cleanse and optimise your marketing data so it's fit for purpose.
As your marketing technology environment grows and you begin to capture more data through inbound channels, over time data management can become a challenge.
Data may become siloed across different martech platforms or there's no standardisation of fields in each system.
With poor data management it's difficult to segment and target audiences effectively to deliver a better, more personalised customer experience.
Knowing where to begin with data remediation is challenging, especially when:
Data remediation fixes the key issues with data in your marketing technology environment.
Over 10 years of cleaning data in marketing technology environments, we've developed world-class capabilities and processes that we apply using specialist tools to help you get clean.
Our team of data experts will make required changes to your data and technology environment, not just provide you with an updated spreadsheet. This includes:
Cleansing fields and removing junk values
Merging and removing duplicate values across multiple datasets
Standardising most commonly used fields for better segmentation
We help you understand the current state and quality of the data in your martech environment.
We help you transition from one Marketing Automation or Marketing Cloud platform to another.
We help you build beautiful dashboards and reports to demonstrate Marketing's activity.
Contact Clevertouch today and begin your Data Remediation to get your data in better shape.