The myth that you can’t perform an A/B test in Pardot Engagement Studio has been crushed. In a few simple steps you can execute an AB test in Engagement studio.
Create a dynamic list to pull in all your Prospects you want in this program. If you have static lists, you can use these as a rule in your dynamic list.
Once you have sorted your rules and run the list. In the top right you will notice a ‘Split’ button.