The above screen shot of an engagement studio will show you what it could look like, if it was a one-off send. You could continue the journey for prospects if you wished.
The first rule is checking to see if they are in our test list one, if yes they get our test email template 1. No, we then ask if they are in our test list 2.
If Yes we send them our test email 2.The remainder will wait at a send step (far left hand side), which is set to to 100 days. After 7 days come back to the studio and pause it. In the reports you can check your trigger percentages to see which one has won.
Now change the email template to the winning template in our email send and change to send immediately.
If you restart the studio 90% of your list will now get the winning template.
Struggling to make the most out of your Pardot instance? get in touch with one of our consultants below to see how Clevertouch can help.
Salesforce Pardot Consultancy