Insights & Learning

Marketing insights for modern enterprise teams.

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State of Martech 2026: Ambition is Running Ahead of Readiness

Chris Fowler, Director of Research and Enablement

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Article Platform Updates

Adobe Journey Optimizer: Everything You Need To Know
Article Automation

What Makes a “Customer Data Platform” a Customer Data Platform? Ingest, Unify, Activate
Article Automation

The rise and fall of the Sirius Decisions waterfall: Why it came to prominence, its shortcomings’ and what’s next

Adam Sharp, CEO

Insight Research

Five Essentials for Marketing Performance Measurement Systems

Adam Sharp, CEO

Article Life at Clevertouch

Clevertouch achieves Cyber Essentials certification from National Cyber Security Centre
Insight Automation

Digital ReTHINK: Why CRM isn’t enough for customer-centric businesses

Adam Sharp, Founder and CEO

Insight Industry

Why the explosive growth of the martech industry is leading businesses like yours to change platforms
Article Customer Experience

Robert Nicholson – Martech Visonaires
Article Automation

How Marketing Cloud helps Recruitment organisations deliver best in class Customer Experience

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