With official ONS figures recording over 1 million UK job vacancies in July 2021, there has never been such a war for talent. The recruitment market has never seen such opportunity, whilst being so competitive in what is a very candidate-led market. Recruitment industry marketers must find innovative ways to differentiate, deliver seamless customer experiences and then demonstrate their impact back to the business.
Many recruiters are making significant changes to their marketing technology infrastructure and processes to enable a foundation that is more agile to deliver marketing programs faster, manage client and candidate data more effectively and deliver seamless experiences throughout their journeys.
We're pleased to be joined by Robert Nicholson, Head of Digital at Robert Walters, one of the leading lights in achieving this and a true martech visionary. Robert will be sharing his journey on how through marketing technology he has been able to build a foundation for change which has enabled Robert Walters to not only thrive in the war for talent, but also showcase Marketing's impact in doing so too.
Using Marketing Technology to Win the War for Talent
|Why marketing technology is critical to win the war for talent in a candidate-led market|
| How Robert Walters use marketing technology to: |
Drive change across the marketing department - Deliver seamless candidate and client experiences - Report Marketing's impact back to the business
Robert NicholsonHead of Digital, Robert Walters Group
Jamie BurrellDirector of Consultancy, Clevertouch
Click on the link below to register your place at the event on our BrightTalk channel