Clevertouch wins Cognito PR in 4-way pitch
UK leader in workforce performance management selects integrated agency for PR & social media campaign
Cognito has chosen Clevertouch
The company, which develops mobile workforce management solutions, has delivered significant cost savings and productivity improvements to market-leading, service-centric organisations. Clevertouch won the brief to promote its best practice ‘service matters’ ethos and content to UK business, over a variety of traditional and social media channels.
Its portfolio of clients include Addison Lee, Avery Weigh-Tronix, Carrillion, Konica Minolta and npower.
“This is a brilliant client for Clevertouch, not just because of Cognito’s heritage but because of its focus on customer service, which is driving business strategy today,” said Ilona Hitel, Head of PR/Inbound Marketing at Clevertouch. “Its customer portfolio and return on investment statistics speak volumes for Cognito’s track record. We will provide them a platform to share this success, as well as thought leadership content on UK service as a whole.”
The PR/SM campaign kicks off immediately and will be headed by Ilona Hitel, working with PR and social media manager Thea Parnell.
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on Thursday, June 16th, 2011 at 3:56 pm
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